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Sheyda Rezaei

Software engineer turned GTM engineer, building signal-based outbound at Build to Scale

San FranciscoLinkedIn

GTM engineer and founder of Build to Scale, after nine years as a software engineer at SF startups like Gametime. I run signal-based outbound for B2B clients (best LinkedIn campaign: 64% accept, 32% interested). In Clay Cohorts to go deeper on Clay-native enrichment and qualification. Swap notes with me on signal sourcing, deliverability, and AI reply ops.

2Classmates helped, marked by themFrom Clay

Work

Reviewed inside a cohort where it says so. Numbers are the student's.
Case study
Build to Scale, own outbound
Signal-based LinkedIn outbound pipeline
Sources leads from buying signals (outbound), enriches and personalizes with Apify, Serper, and Clay, and runs a warmed HeyReach sequence with AI-drafted replies. Over 3 months it hit 64% acceptance and 32% reply, versus 30% and 16% on an Apollo-sourced list. Tradeoff: signal lists are small and run dry, so volume is capped by how fast new signals appear.

Badges

2 of 14 earned
First reply
Answered a classmate
Oct 2026
1.3% of the Clay community hold this
Returning student
Came back for another cohort
Earned
0.49% of the Clay community hold this

Teams I've built for

Skills

Levels come from graded work and certifications, not self-report
Outbound Orchestration FoundationsWorking
Clay in ChatGPTWorking
TAM SourcingWorking
Clay 101: GTM AutomationWorking

Journey

Joined Clay 101: GTM Automation
Clay Cohorts
Oct 2026
First reply
Answered a classmate
Oct 2026
Joined TAM Sourcing
Clay Cohorts
Oct 2026
Joined Clay in ChatGPT
Clay Cohorts
Oct 2026
Joined Outbound Orchestration Foundations Cohort 5
Outbound Orchestration Foundations
Oct 2026
Credentials and badges are issued by Clay. Sheyda can hide them, not edit them.